We reviewed Manychat and looked at its features, pros and cons, pricing, and how easy it is to use so you can decide if this tool is good and suitable for your needs.
What is Manychat?
Manychat is a chat marketing platform designed to help businesses automate conversations and increase sales and engagement across popular messaging apps. It works with Instagram, Facebook Messenger, WhatsApp, and SMS to provide a quick and easy way for businesses to interact with their customers.
Manychat allows you to answer customer questions, send personalized promotions, capture leads, and improve response times—all automatically. It’s especially helpful for companies looking to reach more people on social media platforms and improve customer service without needing to be online 24/7.
Manychat Review: Quick Overview
| Rating | Our thoughts |
|---|---|
| ★★★★ | Great value for chat marketing and scales with your business. |
| Description | |
|---|---|
| Supported Platforms | Instagram, Facebook Messenger, WhatsApp, SMS |
| Key Functionality | Automates customer interactions, lead capture, and message follow-ups |
| Pricing | Free for basic use (up to 1,000 contacts); Pro plan starts at $15 per month |
| Ease of Use | Beginner-friendly with a simple setup; no coding required |
| Integrations | Connects with email marketing tools, eCommerce platforms, and CRMs |
| Advanced Options | Custom chatbot flows, detailed segmentation, and campaign insights for improved targeting |
Manychat can be highly useful for social media marketers and small business owners.
For social media marketers, Manychat’s automated responses make it easier to manage high volumes of customer messages, which improves response rates. The segmentation feature allows them to tailor messages to different audience groups, boosting engagement with minimal effort. Lastly, Instagram and Messenger integrations help marketers reach users directly where they spend time online, making it easy to promote products or services.
Small business owners can also benefit from Manychat’s lead-capturing capabilities. By automating message follow-ups, they can capture potential customers even when not online, improving lead conversion. Manychat’s analytics provide valuable insights that help owners understand their customer interactions better and adjust strategies if needed.
Manychat Pros and Cons
Manychat has a good mix of advantages and some limitations. It’s a powerful tool for managing chat marketing across social media and messaging platforms, making customer interactions faster and easier. While it has a lot of useful features, there are some areas where improvements could help, especially with scaling or adding more advanced automation options.
Overall, Manychat is well-suited for businesses wanting to expand their reach and automate interactions, though more complex needs might require higher-tier plans.
Pros
- Supports Instagram, Facebook Messenger, WhatsApp, and SMS
- Easy setup and beginner-friendly
- Free plan and scalable paid plans
- Automation for messaging and follow-ups
- Detailed customer segmentation for tailored messaging
Cons
- Costs scale with the number of contacts, which can get expensive as businesses grow
- Some integrations require third-party tools or additional setup
Is Manychat Legit?
Yes, Manychat is a legitimate tool that delivers on its promises to automate chat marketing and improve customer engagement. The tool is reliable for handling customer messages, generating leads, and increasing conversions. Manychat’s automation quality is solid, especially for basic to mid-level needs, and it performs well for the price, with good value at both free and paid plan levels.
Manychat Pricing
Manychat offers three main pricing packages to fit different business sizes and budgets. Here’s a breakdown of the prices for each plan:
| Package | Monthly Price |
|---|---|
| Free | $0 |
| Pro | Starting at $15 |
| Elite | Custom pricing |
Here’s a snapshot of what you’ll get with each tier:
Free
- Basic features
- Supports up to 1,000 contacts
- Basic automation tools
Pro
- Unlimited contacts
- Advanced automation features
- Segmentation tools
- No Manychat branding
- Email support
Elite
- All Pro features
- Dedicated onboarding
- Strategic support from a Customer Success Manager
- Priority technical assistance.
The Free plan is best for beginners or small businesses with limited needs and fewer contacts, as it provides basic automation but lacks advanced features. The Pro plan is a good choice for growing businesses needing advanced automation and integrations. Elite suits large companies requiring customized service, onboarding help, and faster support, though it requires a custom budget.
Does Manychat offer a free trial?
Yes, Manychat offers a free plan that allows you to test basic features without a time limit.
Does Manychat offer a money-back guarantee?
Yes, Manychat offers a 30-day money-back guarantee. If you’re not satisfied with their service, they’ll offer you a full refund.
How does Manychat work?
Manychat helps you automate customer conversations on platforms like Instagram, WhatsApp, and Facebook Messenger. It’s a web-based tool that guides you through setting up chat flows, capturing leads, and running marketing campaigns.
Here’s a simple process to get started with Manychat:
- Go to the Manychat website and sign up for a free or paid plan.
- Connect Manychat to the platforms you want to use, such as Facebook, Instagram, or WhatsApp.
- Use the chatbot builder to create automated conversation flows that fit your customer’s needs.
- Set up keywords and triggers to activate responses when customers send specific messages.
- Test your chatbot to ensure it responds as expected and collects customer information accurately.
- Launch your chatbot and monitor results through Manychat’s analytics dashboard.
How easy is it to set up and use Manychat?
Signing up with Manychat is straightforward. Go to the website, select the Free or Pro plan, and follow the instructions to create an account. After creating an account, you can start connecting your social media platforms to begin building automated chat flows.
The interface in Manychat is user-friendly and intuitive, especially for beginners. The dashboard is organized, with each tool clearly labeled and easy to find. The chatbot builder uses drag-and-drop, so you don’t need to know any coding to create automated conversations.
Most features are accessible within one or two clicks, making it easy to add new triggers, set up lead capture forms, or check analytics. Manychat also provides templates to help beginners start quickly, which can be a big help if you’re new to chat marketing. For those with experience, there are options for deeper customization, allowing more advanced users to tweak flows and tailor chat strategies.
Overall, Manychat is simple to navigate, and most users can find and use essential functions without much difficulty.
Tips for using Manychat
Using a chat automation tool like Manychat can save time and help you grow your business. Here are a few tips to get the best results:
- Plan your conversation flows – Outline the main steps and responses before building them in Manychat. This will make the setup smoother and help ensure you don’t miss important details.
- Use targeted keywords – Set up keywords that trigger the right responses for common customer questions. This helps your chatbot reply quickly, improving customer satisfaction.
- Monitor your analytics – Regularly check Manychat’s analytics to see which messages perform well and which need improvement. This data helps you refine your campaigns over time.
- Segment your audience – Use Manychat’s segmentation tools to create personalized messages for different groups. Tailored messages are more likely to engage customers and convert leads.
- Test your chat flows often – Make sure to run tests to check how your chatbot flows work. This helps catch any issues before your customers see them.
Alternatives to Manychat
Here are a few alternatives to Manychat that offer similar chat automation and customer engagement features:
- Tidio – a versatile chatbot platform that provides live chat and AI-based responses for customer support. It allows integration with email and Facebook Messenger, helping businesses stay in touch with customers across different channels. Tidio also offers a free plan, making it accessible for smaller businesses.
- BotStar – an easy-to-use chatbot builder that supports Facebook Messenger and website chat. It has a visual flow builder and offers templates for faster setup. BotStar is known for its ability to handle complex conversation flows, which is helpful for businesses with advanced needs.
- Customers.ai (fka MobileMonkey) – a popular chatbot platform designed for marketing on Facebook, Instagram, and SMS. It offers features like drip campaigns and lead magnets, which help businesses capture leads and nurture customer relationships. Customers.ai is useful for companies that prioritize multi-platform engagement.
- Chatfuel – one of the earliest chatbot tools for Facebook Messenger and Instagram, with a focus on marketing automation. It provides templates and a visual editor, making it easy to build bots without coding. Chatfuel is popular among marketers who want straightforward bot-building tools with quick setup.
- Botsify – a chatbot platform that supports website, Facebook Messenger, and WhatsApp chatbots. It includes integrations with Slack and Shopify, which is beneficial for eCommerce businesses. Botsify also offers human takeover options, allowing live agents to manage chats if needed.
Conclusion: Is Manychat the best choice for chat marketing?
Manychat is a strong option for businesses looking to automate their customer interactions on social media. Its easy setup and integrations with platforms like Instagram and WhatsApp make it accessible for beginners and small businesses. The tool also offers essential features like automation, segmentation, and analytics, which can help businesses improve engagement and capture more leads.
However, Manychat may not be the best choice for businesses needing advanced customization options in their chat flows without moving to higher-priced plans. Alternatives like BotStar or MobileMonkey might suit users who want more control over complex workflows or need advanced campaign management tools. Each platform has strengths that can appeal to different types of users depending on their goals.
Manychat’s free plan is a good starting point, but as businesses grow, the cost can rise quickly. For some, this may be worth the investment due to Manychat’s reliable automation and user-friendly interface. Ultimately, the best tool depends on your specific needs, budget, and expectations.